Cisco Systems Case Analysis

As a leader in Internet networking devices and services, lake herring Systems is veneer the threat of losing its strong market sh be to competitors that be entrance its sector. The new companies entering the networking industry are brands that are surface recognized and established in another(prenominal)wise areas. Because lake herring does not have strong brand recognition with littler and mid(prenominal) size customers, lake herrings bottom line is at risk as the competitors attract those customers that are new to the market. To combat this problem lake herring has two options: one is to increase advertising expenditure to harbor Ciscos name to new customers and build current customer confidence, and the other is to enter new markets, such as telecommunications, by beget companies in new market sectors. Because entering new markets and getting companies would diversify Cisco and cause the company to grow, it is recommended that they implement this alternative.         Cisco has revolutionized the way people communicate and transfer information since 1984. The router and set out technologies produced by the company have allowed the development and connectivity of computer networks worldwide. The rapture of the company lies in the innovative products that speed daily line of business processes, and the expandability of its current networks. Lead by John Chambers, Cisco has invested in the risky Asian market, making it one of the few applied science companies to expand in this area.

The CEO also emphasizes customer interaction, and he personally maintains relations between cri tical accounts and the company.   Â!  Â Â Â Â Â Ciscos success, however, has sparked the interest of legion(predicate) companies and lured them into entering such a rapidly growing area. The company, which has to the highest full stop 80% of the market share, has grown because of its innovative Globally Networked line of business concept, which integrates all aspects of business information to increase accessibility to information. The interest for information is growing exponentially, If you want to get a replete(p) essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay